LIZ GUERRERO

Sr. Director, Brand Experience | Rivian

Liz Guerrero is the Senior Director of Marketing Experiences at Rivian, where she leads experiential, events, partnerships, and spatial design. With a background in architecture and interiors, she oversees multidisciplinary teams shaping Rivian’s physical environments and brand-defining moments. Before Rivian, Liz founded and ran Assembly Design Studio, a multidisciplinary architecture, interiors, and creative studio in San Francisco. With 15+ years of industry experience, her work centers on designing intentional, human experiences that bring brands to life.